Ma P'tite Culotte is a new brand of high-end lingerie, both sensual and cheerful. This is Charline Goutal winning bet , young entrepreneur of 25, who transformed the very traditional sector of lingerie with Ma P'tite Culotte, an innovative concept and so in.
"It all started with an observation that lingerie is either comfortable with patterns but for younger consumers, or it's sexy and chic but for a more adult clientèle and better-off," explains the entrepreneur.
A comfortable lingerie, glamorous and playful, this is what Charline Goutal wanted by launching in 2013 Ma P'tite Culotte, her own brand of women's underwear.
The aim of Ma P'tite Culotte is to seduce women from 28 to 38 years with an original lingerie and by offering high-end quality Made in France and original models with reasonable prices (70 to 80 euros for a set).
A touch of originality that is found even in the names of models (Captainess, ingenuous, Licky, Enigmatic...) and has attracted even men.
As proof, according Charline Goutal, 40% of buyers are men, while the market average is much lower (8%).
The models are all original, unique designs and creativity is constantly renewed. They cater to independent women, passionate, full of life and looking for a high-end lingerie just like them ...
Ma P'tite Culotte opens its first exclusive and ephemeral boutique in the Marais district from June 1st to 30, 2015.
Smiles, glamour, unusual tastings and an avalanche of cheerful underwear will be at the RDV.
The opening night will be Thursday, June 4th starting from 6pm.
The whole collection will be on display; lingerie, cocoon wear and swimsuits, including the latest products in preview.
Do not miss such alluring rendez-vous!
15 rue des Ecouffes, 75004 Paris,
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